{"title":"Pre-Shave","description":"\u003cp\u003ePre-shave products prepare the skin and beard before shaving. Browse oils, creams and treatments designed to improve glide, soften beard hair and support a more comfortable shave.\u003c\/p\u003e\n\u003cp\u003eUse pre-shave care when working with coarse beard growth, sensitive skin or traditional razor services.\u003c\/p\u003e\n\n\u003c!-- bp-related-guide-20260611:start:aftershave-lotion-vs-balm --\u003e\u003cp\u003e\u003cstrong\u003eRelated guide:\u003c\/strong\u003e \u003ca href=\"\/blogs\/guides\/aftershave-lotion-vs-balm\"\u003eAftershave Lotion vs Balm: Which One Is Better After Shaving?\u003c\/a\u003e\u003c\/p\u003e\u003c!-- bp-related-guide-20260611:end --\u003e","products":[{"product_id":"pre-shave-cream-refresh-eucalyptus-100ml-copy","title":"Proraso Pre-Shave Cream Refreshing Eucalyptus 100ml","description":"\u003ch2\u003ePre Shave Cream 100ml Green Proraso\u003c\/h2\u003e\n\u003cp\u003eThe ideal skin preparation for a flawless shave. The traditional formula has been enriched with raw materials of natural origin that make it consistent, concentrated, rich and non-greasy.\u003c\/p\u003e\n\u003cp\u003eEUCALYPTUS OIL: Has an invigorating and purifying effect.\u003cbr\u003eMENTHOL: With refreshing and revitalising properties. The daily ritual that becomes a moment to take care of yourself.\u003cbr\u003eNO PARABENS – NO SILICONES – NO MINERAL OILS\u003cbr\u003eHow to use it: Proraso cream softens the beard, tones and protects the skin, preparing it for a better shave. Moisten your face and massage with Proraso Cream, then lather up normally with soap or shaving foam.\u003c\/p\u003e\n\u003cp\u003ePRORASO GREEN LINE\u003cbr\u003eThe classic line, the one Proraso was born with. It is suitable for all types of beards and for skin that seeks freshness and tone.\u003cbr\u003eA classic fragrance with notes of menthol and eucalyptus.\u003cbr\u003eProraso green line products are distinguished by the use of:\u003cbr\u003e– Ingredients of Natural origin\u003cbr\u003e– Menthol\u003cbr\u003e– Eucalyptus oil\u003cbr\u003e– NO use of ingredients of animal origin\u003c\/p\u003e\n\u003cp\u003eDERMATOLOGICALLY TESTED\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":57313497907574,"sku":"400500","price":4.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/proraso-pre-shave-cream-eucalyptus.png?v=1758880400"},{"product_id":"proraso-pre-shave-cream-sensitive-green-tea-100-ml-copy","title":"Proraso White Sensitive Pre-Shave Cream 100ml","description":"\u003ch2\u003ePre Shave Cream 100ml White Proraso\u003c\/h2\u003e\n\u003cp\u003eIt softens the beard, protects sensitive skin from the aggression of the razor and prevents redness.\u003cbr\u003eOAT EXTRACT: has an emollient and soothing effect while respecting the pH of the skin.\u003cbr\u003eGREEN TEA: natural antioxidant, rich in polyphenols and minerals.\u003cbr\u003eTHYME EXTRACT: Natural anti-bacterial prevents blemishes and post-shave irritation.\u003cbr\u003eAll the pleasure of a quick and easy shave, without trauma to sensitive skin.\u003c\/p\u003e\n\u003cp\u003eNO PARABENS – NO SILICONES – NO MINERAL OILS.\u003c\/p\u003e\n\u003cp\u003ePRORASO WHITE LINE\u003cbr\u003esuitable for those with sensitive skin that tends to be irritated. Thanks to its special anti-irritation properties, it leaves the skin soft, both before and after shaving.\u003cbr\u003eA fragrance with fresh and fruity notes of lime and apple.\u003c\/p\u003e\n\u003cp\u003eProraso white line products are distinguished by the use of:\u003cbr\u003e– Ingredients of Natural origin\u003cbr\u003e– Oat extract\u003cbr\u003e– Green Tea\u003cbr\u003e– Thyme extract\u003cbr\u003e– NO use of ingredients of animal origin\u003c\/p\u003e\n\u003cp\u003eDERMATOLOGICALLY TESTED\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":57313498366326,"sku":"400501","price":4.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/proraso-pre-shave-green-tea-oat.jpg?v=1758880304"},{"product_id":"pre-shave-cream-protective-100ml","title":"Proraso Pre Shave Cream Protective 100ML","description":"\u003ch2\u003eProraso pre shave cream Protective Blue 100ml\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePRE-SHAVE CREAM:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eProraso Protective Blue Pre-Shave Cream is the ideal product for preparing the skin for\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003etraditional shaving\u003c\/strong\u003e. This cream has been formulated to soften and prepare even the thickest, coarsest beards, allowing for a smooth and comfortable shave.\u003c\/p\u003e\n\u003cp\u003eIts use ensures an effective and close shave, reducing the risk of irritation and redness. Its special formula, enriched with natural ingredients, offers extra protection for the skin, leaving it soft and hydrated.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNo parabens, No silicones, No mineral oils\u003c\/strong\u003e\u003cbr\u003eProraso Protective Blue Pre-Shave Cream is a high-quality product made without the use of parabens, silicones, or mineral oils. This ensures gentle care that respects the skin, even the most sensitive skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDermatologically tested\u003c\/strong\u003e\u003cbr\u003eThe safety and effectiveness of this product are guaranteed by dermatological testing. This means that Proraso Protective Blue Pre-Shave Cream is suitable for all skin types, including the most sensitive.\u003c\/p\u003e\n\u003cp\u003eFor best results, apply Proraso pre-shave cream to the face and neck before shaving. Massage gently until fully absorbed. Then proceed with traditional shaving.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAqua (Water\/Eau), Stearic Acid, Glycerin, Parfum (Fragrance), Tocopheryl Acetate, Aloe barbadensis Leaf Juice, Menthol, Cetearyl Alcohol, Tetrasodium Glutamate Diacetate, Potassium Hydroxide, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Hexyl Cinnamal, Linalool, Coumarin, Isoeugenol.\u003c\/p\u003e\n\u003cp\u003eSize: 100ml\u003c\/p\u003e\n\u003cp\u003eMade in Italy\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":57313515995510,"sku":"400503","price":5.35,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/pre-shave-cream-aloe-vera-vitamin-e.jpg?v=1758880123"},{"product_id":"pre-shave-cream-nourish-100ml","title":"Proraso Pre-Shave Cream Nourishing for Coarse Beards 100ml","description":"\u003ch2\u003ePre Shave Cream 100ml Red Proraso\u003c\/h2\u003e\n\u003cp\u003ePRE-SHAVE CREAM:\u003cbr\u003eThe ideal preparation for an effective and deep shave even for the thickest and hardest beards, allowing for a perfect and smooth shave.\u003c\/p\u003e\n\u003cp\u003eNO PARABENS – NO SILICONES – NO MINERAL OILS\u003c\/p\u003e\n\u003cp\u003ePRORASO RED LINE EMOLLIENT AND NOURISHING\u003cbr\u003eIndicated for thicker, tougher beards. It softens the beard, making shaving easier.\u003cbr\u003eAn intense fragrance with aromatic notes of sandalwood.\u003c\/p\u003e\n\u003cp\u003eProraso white line products are distinguished by the use of:\u003cbr\u003e– Ingredients of Natural origin\u003cbr\u003e– Shea Butter\u003cbr\u003e– Sandalwood Oil\u003cbr\u003e– NO use of ingredients of Animal origin\u003c\/p\u003e\n\u003cp\u003eDERMATOLOGICALLY TESTED\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":57313579041142,"sku":"400502","price":4.78,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/proraso-pre-shave-cream-sandalwood_png.webp?v=1758879670"},{"product_id":"pre-shave-cream-refresh-eucalyptus-300ml","title":"Proraso Professional Pre-Shave Cream Refreshing Eucalyptus \u0026 Menthol 300 ml","description":"\u003ch2\u003ePre shave cream Green professional format 300ml – Proraso\u003c\/h2\u003e\n\u003cp\u003eThe ideal skin preparation for a flawless shave. The traditional formula has been enriched with raw materials of natural origin that make it consistent, concentrated, rich and non-greasy.\u003c\/p\u003e\n\u003cp\u003eEUCALYPTUS OIL: Has an invigorating and purifying effect.\u003cbr\u003eMENTHOL: With refreshing and revitalising properties. The daily ritual that becomes a moment to take care of yourself.\u003cbr\u003eNO PARABENS – NO SILICONES – NO MINERAL OILS\u003cbr\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eProraso cream softens the beard, tones and protects the skin, preparing it for a better shave. Moisten your face and massage with Proraso Cream, then lather up normally with soap or shaving foam.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRORASO GREEN LINE\u003c\/strong\u003e\u003cbr\u003eThe classic line, the one Proraso was born with. It is suitable for all types of beards and for skin that seeks freshness and tone.\u003cbr\u003eA classic fragrance with notes of menthol and eucalyptus.\u003cbr\u003eProraso green line products are distinguished by the use of:\u003cbr\u003e– Ingredients of Natural origin\u003cbr\u003e– Menthol\u003cbr\u003e– Eucalyptus oil\u003cbr\u003e– NO use of ingredients of animal origin\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDERMATOLOGICALLY TESTED\u003c\/strong\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":57313904099702,"sku":"400605","price":11.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/crema-prebarba-professionale-rinfrescante-proraso.jpg?v=1779793538"},{"product_id":"organic-pre-shaving-gel","title":"Cella Milano pre shave gel organic 75ml","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cspan style=\"color: #ca2a0b;\"\u003e\u003cstrong\u003e\u003cspan class=\"uk-text-bio\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\n\u003ch2\u003ePre Shave Gel Organic 75ml – Cella Milano\u003c\/h2\u003e\n\u003cp\u003eThe indispensable product to prepare the skin for shaving. The gel formulation enriched with organic Aloe Vera softens and lifts hairs, making it easier for the razor to glide over the face. Prevents redness, irritation and pain. It speeds up shaving and protects the most sensitive skin from micro-cuts and irritations.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use it: Moisten your face with warm water and apply the Cella Bio Pre-Shave Gel with a light massage before applying the Cella Bio shaving cream.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e: Aqua (Water), Alcohol Denat., Glycerin, *Aloe Barbadensis Leaf Extract, Bambusa Vulgaris Sap Extract, Panthenol, Hydroxyethylcellulose, Parfum (Fragrance), Cocoyl Proline, Citric Acid, Limonene, Sodium Benzoate, Potassium Sorbate\u003c\/p\u003e\n\u003cp\u003eMade in Italy\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Cella Milano 1899","offers":[{"title":"Default Title","offer_id":57449193374070,"sku":"57022","price":8.96,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/5_cella_gelBIO_pack1200.jpg?v=1773240925"},{"product_id":"pre-shaving-gel","title":"Cella Milano pre-shave gel 75ml","description":"\u003ch2\u003ePre shave gel 75ml – Cella Milano\u003c\/h2\u003e\n\u003cp\u003eEssential for preparing the skin for shaving.\u003cbr\u003eA specific gel designed to soften and lift the hair, it creates a barrier effect, helps the razor to glide over the face and optimises the shave, reducing redness, irritation and pain.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHY IT WORKS\u003c\/strong\u003e\u003cbr\u003eThe gel formula, enriched with Provitamin B, prepares the skin for shaving and protects the most sensitive skins from tiny cuts and irritations. It also lifts and softens the hair, ensuring a faster, pain-free shaving experience\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDIRECTIONS FOR USE\u003c\/strong\u003e\u003cbr\u003eWet the face with warm water, apply Cella Pre-Shave Gel and massage the face with circular movements and against the natural growth of the hair. Do not rinse.\u003cbr\u003eThen apply the shaving cream.\u003c\/p\u003e","brand":"Cella Milano 1899","offers":[{"title":"Default Title","offer_id":57449208742262,"sku":"57021","price":7.58,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/4_cella_gel_tubo1200.jpg?v=1773241074"},{"product_id":"clubman-shave-oil","title":"Clubman Shave Oil","description":"\u003cp\u003eThis shaving oil reveals the secret to a truly smooth shave and helps make razor burn, nicks, and ingrown hairs a thing of the past. Its whisker-lifting, super-slick formula ensures your razor glides effortlessly for an exceptionally close and comfortable experience. Beyond a great shave, this oil deeply moisturizes both your skin and beard, leaving you feeling hydrated and comfortable. It is also easy to use: just a few drops transform your morning routine into a luxurious barber-level ritual. Product type: Shave oil. Volume: 30 ml. Key benefit: Improved razor glide. Skin benefits: Moisturizes, protects, helps prevent razor burn and nicks. Formula: Whisker-lifting, super-slick. Application method: Only a few drops needed. Container type: Glass bottle with dropper. Use: Pre-shave or standalone. Suitable for: All skin types. Formulation highlight: Natural ingredients.\u003c\/p\u003e","brand":"Clubman Pinaud","offers":[{"title":"Default Title","offer_id":57512710537590,"sku":"28004","price":9.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/5055\/6278\/files\/cl_28004_shaveoil_angle_left_049_hr.jpg?v=1761227910"}],"url":"https:\/\/barberproducts.se\/collections\/pre-shave.oembed","provider":"Barber Product","version":"1.0","type":"link"}